[JDEV] Advertising Namespace

Todd Bradley TBradley at jabber.com
Fri Mar 23 15:05:27 CST 2001


By strange coincidence, some of us at Jabber.com were just talking about
this topic this morning.  My own opinion is that banner ads should just be
another RSS channel.  There's no fundamental difference between pushing
stock quotes or weather reports to my Jabber client and pushing advertising
messages to my Jabber client.
 
 
Todd.

-----Original Message-----
From: Duncan, Paul [mailto:DuncanP at theconvergency.com]
Sent: Friday, March 23, 2001 1:30 PM
To: 'jdev at jabber.org'
Subject: [JDEV] Advertising Namespace


    Ok.  First of all let me start off by saying I find banner ads on my IM
clients annoying and invasive.
 
    I know this.
 
    However,  for some shareware/freeware developers, the only way they can
see any cost justification is by the selling of
    ad space on thier web sites and through some of their client software.
One of the coolest news readers I've ever seen has
    a banner ad at the bottom.  I respect the developer for going this route
and not charging me for using his tool, as I now have 
    this fantastic reader for free.
 
    Other developers may want this ability.  Others will not.  By providing
a namespace for this, clients can exclude this, regardless if its sent or
not, or
    if they wish, utilize the namespace to help offset the development
costs.
 
    I'd guess it would be something like:        
        
        jabber:x:advertisement
 
    <x xmlns="jabber:x:advertisement">
        <url>http://www.mysoftware.com/bannerads/buy.jpg</url>
        <tracking_no>AE9323DEFGH123</tracking_no>
    </x>
 
    This is not an email to instigate a full-fledge flame war against me or
my value system.
 
    Thoughts?
 
    - Duncan

-------------- next part --------------
An HTML attachment was scrubbed...
URL: <https://www.jabber.org/jdev/attachments/20010323/366a27d7/attachment-0002.htm>


More information about the JDev mailing list